Prepare for the future of escape rooms with this exploration of fresh and exciting live escape game alternatives designed to expand upon the standard format and keep customers coming back for more.
Want to make sure your escape room puzzles have the right ratio of challenge to success rate? This guest post by Rob Mesler, owner and operator of Escape IT in Columbus, Ohio, offers proven tips for creating great room escape puzzles.
Before you assume the groups that book your rooms typically have a few enthusiastic players balanced out by several who aren't really into the game, take a look at how your puzzles are designed and make sure you've created a well-rounded series of tasks that encourages teamwork.
You need puzzles that will challenge your customers, but which will also be fun and just the right amount of difficult to make them enjoy solving them without getting angry or frustrated. The puzzle ideas in Nowescape’s blog, 101 Best Escape Room Puzzle Ideas, helped you get started. Now we’ve compiled another list to spark your imagination and help get you on the path to success.
In this guest blog from escape room photography expert Ilya Nodia, you’ll see examples of room escape promotional photographs that ignite customers' imaginations and learn Ilya’s four essential rules to creating your own spectacular marketing images.
As a business, you understand that when meeting new people, first impressions are key. Today, that first impression is formed the moment a person looks at your website. Follow these do's and don'ts to make sure your website gives escape room players the impression that your operation is worth the price of admission.
As an escape room operator, you wear many hats.
You’re a showman and an entertainer. You’re also a marketer, a handyman, a customer service representative, an employer, a bookkeeper, and more!
Chances are, you don’t have training in every aspect of each of these roles.
One area you may find particularly challenging is marketing your escape room.
Sure you’ve got a website set up and you’re posting some things on social media, but when talk turns to SEO techniques and digital marketing strategies, you start feeling like maybe you’re in over your head.
In this guest post, Elliott Bailey, owner and operator of Heist Escape Party and self-proclaimed “tech head,” makes developing an effective online presence easy to understand.
If you’ve been wondering how to increase traffic to your website, this is the step-by-step escape room marketing tutorial for you.
What does it take to open an escape room business?
What are the challenges you’ll face?
What are the sacrifices you’ll have to make?
How long will it take for you to stop feeling like you’re “new to the business” and start feeling like you’re a pro?
No matter where you are in the world, starting a business is a scary proposition.
Do you have the courage to follow your dreams?
What if we could show you how other people have done it – and succeeded?
There’s nothing better than a success story to remind you of what you’re capable of!
What if every person who played your escape room became your most convincing salesperson?
Can you imagine having an entire army of salespeople sending business your way – all without paying them a cent?
Guess what. By following a few simple rules, that’s exactly what you’ll have.
How exactly does that work?
Claustrophobia operates more than 150 escape rooms united under one brand, making it the largest escape room franchise chain in the world.
The company was founded in Moscow in 2013, and in three short years, it has expanded into more than 50 cities around the globe.
Nowescape is pleased to present this interview with one of Claustrophobia’s founders, Bogdan Kravtsov.
Thinking of opening your own Escape Room and don’t know where to start? This 22-step guide will take you through the process - from idea to your first profits.