SEO Tools for Escape Room Owners: Solving the Digital Marketing Puzzle

As an escape room operator, you wear many hats.

You’re a showman and an entertainer. You’re also a marketer, a handyman, a customer service representative, an employer, a bookkeeper, and more!

Chances are, you don’t have training in every aspect of each of these roles.

One area you may find particularly challenging is marketing your escape room.

Sure you’ve got a website set up and you’re posting some things on social media, but when talk turns to SEO techniques and digital marketing strategies, you start feeling like maybe you’re in over your head.

For more marketing ideas – many of which require no computer skills at all –
check out 21 Ways to Sell More Escape Room Games.

In this guest post, Elliott Bailey, owner and operator of Heist Escape Party and self-proclaimed “tech head,” makes developing an effective online presence easy to understand.

If you’ve been wondering how to increase traffic to your website, this is the step-by-step escape room marketing tutorial for you.

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How I Built a Successful Escape Room Business in Less Than a Year

What does it take to open an escape room business?

What are the challenges you’ll face?

What are the sacrifices you’ll have to make?

How long will it take for you to stop feeling like you’re “new to the business” and start feeling like you’re a pro?

No matter where you are in the world, starting a business is a scary proposition.

Do you have the courage to follow your dreams?

What if we could show you how other people have done it – and succeeded?

There’s nothing better than a success story to remind you of what you’re capable of!
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6 Steps for Earning Best Escape Room Reviews

What if every person who played your escape room became your most convincing salesperson?

Can you imagine having an entire army of salespeople sending business your way – all without paying them a cent?

Guess what. By following a few simple rules, that’s exactly what you’ll have.

How exactly does that work?

Read on

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How We Opened 150 Rooms: Largest Escape Room Franchise Founder’s Story

Claustrophobia operates more than 150 escape rooms united under one brand, making it the largest escape room franchise chain in the world.

The company was founded in Moscow in 2013, and in three short years, it has expanded into more than 50 cities around the globe.

Nowescape is pleased to present this interview with one of Claustrophobia’s founders, Bogdan Kravtsov.

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Escape Room Design Guru Reveals 13 Secrets

There is not much information on how to design a good escape room available on the Internet.

Would you like to learn the secrets of escape room design from someone who has designed over 250 escape rooms worldwide?

In this guest blog post. Daniele Colombo, an entrepreneur who runs his own escape room design company, shares 13 secrets to designing “must-play” escape games that leave people eager to come back for more.

Want to learn the secrets to astonishing customers, as well as how to avoid common mistakes, from a top expert in the industry?

Read on.

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Most Popular Escape Room Booking Systems

Looking for a booking system for your escape room? Here's a checklist of criteria to consider and an overview of online booking systems for escape rooms: Bookify, Bookeo, Bookingbug, Checkfront, Nowescape, SimplyBook and Xola.

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21 Quick HR Tips: How to Hire, Manage and Retain Your Escape Room Staff

Escape rooms are getting more and more popular all over the world.

Customers pay you to get locked in a room for an hour – and they absolutely love it.

So should you sit back and let your business run on it’s own?

Not so fast.

There is one thing that can ruin even the most amazing escape room experience…

Bad customer service.

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21 Ways to Sell More Escape Room Games

Selling something people already know about is not easy.

Selling something people are just becoming aware of is even harder.

Selling something people have never heard of and often can’t begin to imagine is the difficult task escape room game operators face.

Escape room businesses must overcome distinct marketing challenges that don’t exist in other industries.

The escape room sales and marketing tips described here are designed to help you increase your visibility in your market and – ultimately – boost your bookings.

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101 Best Escape Room Puzzle Ideas

Use this list of 101 escape room puzzle ideas, based on the most common escape game puzzle types around the world, to create your own unique set of challenges that will delight your customers and earn you outstanding reviews.

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